ANICA confirms its support for the audiovisual sector and provides an encouraging view of the post-Coronavirus film industry.
ANICA’s forecasts are positive, as evidenced by the conference call held in recent days, between the president of ANICA Francesco Rutelli, the presidents of Distributors ANICA (Luigi Lonigro), Producers ANICA (Francesca Cima) and Operators (Mario Lorini, ANEC): the social function of cinema, combined with its “collective” dimension, will in fact make the entire audiovisual sector more aware of its ability to adapt to crisis situations.
If the overall picture of the emergency caused by Coronavirus is inevitably problematic in the cinema sector, with cancelled sets and closed cinemas, the individual production, distribution and operating companies are working to respond promptly to the current situation.
As reported in an ANSA note, in fact, Francesco Rutelli underlined the fundamental ability of the system to manage the absolutely positive season that Italian cinema expects, when the emergency will be resolved. The David di Donatello ceremony, as well as the rescheduling of the Italian movies awarded at the Berlin Film Festival, will be necessary occasions for the relaunch of the various sectors of the film industry both in a direct and in an identity sense.
The audiovisual supply chain remains united, waiting for better times: the schedule of “pending” and productions now suspended, as well as the situation of theatrical releases and some upcoming festivals, remains uncertain. All sectors are experiencing a complicated moment, but what will follow won’t be easier to manage. “It will take a great sense of collaboration between all, indeed solidarity”, as Francesca Cima said. The reference of the President of Producers ANICA is aimed at all the likely overlaps of commitments in film productions and underlines, however, at the importance of a proactive approach in the face of the difficulties imposed by Coronavirus.
What emerges from the call is an invitation to take the opportunity to start again from a new audiovisual industry, inevitably made stronger and more aware of itself, which rediscovers within the complicated current scenario the identity of a cinema that never gives up.
