According to the “Global OTT TV and Video Forecasts” report by Digital Tv Research, the OTT sector will continue to grow until 2025, reaching $167 billion of revenues.
The analysis done on 138 countries predicts that OTT revenues in 2025 will double the 83 billion reached in 2019. Only in 2020, due to the effects of the lockdown imposed for the coronavirus pandemic, the revenues for the OTT sector will grow by 16 billion.
The growth will primarily concern SVOD, with a market share of 58%, and it will reach 98bn in 2025. Secondly the AVOD market, that will reach 53.2bn followed by the Dto/Est area of 10 billion dollars. Rental will slowly grow from 4.6 billion in 2019 to 6.3 billion in 2025.
This report, available on the Digital TV Research website and released in May 2020, contains a complete view of the OTT TV sector and the film sector after Covid-19.
